Formerly operating as North Wales Training, the organisation approached us during a significant period of transformation. As the business evolved and expanded its ambitions, the existing name and visual identity no longer reflected its forward-looking vision or broader reach. The transition to COPA Training marked an important step — and required a complete rebrand that would signal growth, professionalism, and renewed clarity of purpose.
We worked closely with the team to define COPA Training’s new positioning, ensuring the brand reflected their evolution and long-term ambitions.
We designed a modern, versatile logo supported by a cohesive visual system — including colour palette, typography, and graphic styling.
To support a smooth transition and long-term consistency, we developed comprehensive brand guidelines outlining logo usage, tone of voice, and visual application across digital and print materials.
The rebrand successfully marked the transition from North Wales Training to COPA Training, signalling growth and a broader vision. The new identity strengthens credibility, improves recognition, and positions the organisation as a confident and forward-thinking training provider.
With a clear and cohesive brand foundation, COPA Training is now equipped to scale its marketing, digital presence, and communications with consistency. The refreshed identity reinforces trust with existing audiences while attracting new learners under a stronger, more distinctive name.
National Friendly is a trusted UK-based mutual society, providing support to its members with a focus on protection, savings, and investment solutions.
Langstone Construction Group is a leading UK construction company delivering high-quality residential, commercial, and infrastructure projects.
Whether you’re looking to streamline processes, build something new, or overcome unique challenges, we’re here to make it happen.
eInfinity is a team of professional designers, developers, marketers and IT specialists combining our knowledge and expertise to create strategic solutions, tailored to your needs.